Common Questions

How Does It Work?

CauseMatch provides an easy and powerful solution for online fundraising. Just complete our simple Get Started form and we’ll get your campaign moving.

With CauseMatch, the money you collect goes directly to you. Each campaign can either choose to have matching funds or not, and you can choose whether you want to have a flexible or all or nothing campaign. Raising money for the cause you are most passionate about has never been easier or more effective. Plus, we're here to help. Each campaign gets a dedicated fundraising coach that will be there with you each step of the way.

Start raising money now >>

Why are CauseMatch campaigns so successful?

Our “secret sauce” is combining truly excellent creative content and production along with a specially designed platform which uses the concept of matching challenge grants to stimulate and inspire small donors.

We have been able to help our customers dramatically increase the average gift size (up-to 3x increase), the number of donors (up-to 3.65x increase), and ultimately the amount of funds raised (up-to 5x increase). This is because our platform “gamifies” the giving experience and uses the concept of matching challenge grants to help donors feel empowered and part of an important strategy to help the nonprofit win tens of thousands of dollars.

This sense of purpose and empowerment motivates people to give at higher frequencies. And when then do give, they tend to give much more generously because they feel their donation actually makes a difference.

Beyond gamifying the matching grant and giving experience, our team of creative experts make sure that each campaign has an inspiring message that will mobilize giving. And our fundraising coaches ensure that your campaign executes the communications strategy in an effective way that will ignite your community of supporters.

How do I find my matching donors?

Cause Match does not provide your matching donors for you. But don’t worry! We have experience and support materials devoted to teaching you how to utilize our system best, including how to find your matching donors. For example, here is a document outlining your strategy for approaching your matching donors. And here is a brochure that you can share with prospective matching donors to bring them onboard.

Why shouldn’t I just run a campaign on my non-profit’s own website?

There are a number of reasons why running your campaign on CauseMatch will be much more successful than running the campaign on your own website:

  • Credibility: Using an external platform means that your matching funds have to be credible. People feel more confident in the reality and impact of the matching grant thanks to using a third party and objective platform.
  • Expertise: We’ve raised millions of dollars for nonprofits using crowdfunding and matching grant campaigns. Along the way our team has tested, experimented, and honed our process to a science. We know our stuff and have developed a battleworn process to ensure your campaign’s maximum success.
  • Technology: We’ve invested hundreds of thousands of dollars worth of development time, user experience testing, creating powerful features, and a slew important elements to our system. Using our platform will ensure your donors get the optimum experience and save you thousands of dollars in development plus countless hours of headache.
  • Digital Storytelling: Our team of creative experts will make sure that your story is told in the most inspiring and compelling way. We’ll help you develop your key “sell” for the campaign, the copy for your campaign page, and even the storyboard for your video. After having run millions of dollars worth of campaigns, we’ve honed the art and craft of telling the story of a great crowdfunding campaign.
  • Getting your matching donors: We have a proven strategy for securing matching donors. Our program has helped nonprofits raise millions in matching funds. Coaching and hands-on support by running a campaign with us.

How does the bonus round work?

If you reach your goal and have new matching donors to support the “bonus round” then we can create a second goal called a “bonus round.” This is a great way to continue using your campaign to keep raising funds if you see there is momentum behind the campaign. We’ve had a number of campaigns report that matching donors get so excited by the campaign that new ones step forward for the bonus round. You can extend the length of your campaign for the bonus round which is also always a flexible round of fundraising.

Should I do a 24 hour or normal length campaign?

This depends on one main question: Do you have an army volunteers who will make calls on behalf of your campaign? This is often the case for schools, community-based organizations, volunteer centers and other organizations that have many personal relationships. If you have a large number of people who would be willing to rally and make calls on behalf of your organization then a 24 hour campaign could be a great solution.

In contrast online awareness nonprofits, documentary films, or research institutes often lack these sorts of networks. In this scenario, doing a 3-week to 30 day online campaign is optimal since this allows you to engage your development team, do testing on different email styles and social media, and for your campaign to gain momentum and urgency.

What Can I Raise Money For?

Most people use CauseMatch to raise money for a nonprofit, social business or person in need of help.

Is it Safe?

Your CauseMatch campaign features the very best in secure payment encryption technology using Stripe.com. Not only are your donors' online payments safe, your money is stored securely until you're ready to request a withdrawal via electronic bank transfer. US accounts may also request a check.

How do I get my money?

Donations will be sent to your bank account on a rolling basis by Stripe.com. Campaigns using UPay will have the funds deposited immediately into your bank account. It is also possible to have CauseMatch transfer you the funds at the end of the campaign. Usually we require 14 business days processing if we need to wire the funds directly.

Does it cost anything?

While it's free to create and share your online fundraising campaign, CauseMatch will deduct a 5% fee from each donation that you receive. A small processing fee of about 3% will also be deducted from each donation. Please see Pricing & Fees for more info. Beware of other services that claim to be 100% Free - they'll actually charge your donors instead.

Do my donors get charged?

No, never. Other sites might charge your donors without you knowing it, but we would never do that. Donors are charged only the amount they choose to donate to you and that's it.

What if I don’t reach my goal?

If you a flexible campaign then there is no problem. You keep each and every donation you receive. Reaching your goal is not required. If you ran an all or nothing campaign, each donation will be refunded.

How will I know if someone donates?

You can check your account dashboard to see all the donations live!

Can I keep the campaign private?

While you can choose to hide your campaign from appearing in CauseMatch’s Public Search Directory, anyone who has your CauseMatch campaign link will be able to access your campaign. There's no way to keep your campaign 100% private.

Who will donate to my campaign?

Your campaign will be supported by your support base and those who care about the cause. This includes donors, people in your email list, followers on social media, program alumni, community members and anybody else passionate about what you are doing. Only after your campaign receives the support of the people you personally know can it begin to attract the support of others.

Stripe Payments:

What is Stripe?

Stripe is our USA, Canadian, European and Asian payment processor. When you create a CauseMatch campaign you must also register your Stripe account by visiting www.CauseMatch.com/clients and entering the appropraite credentials. Due to federal regulations, Stripe may require additional verifying information such as your social security number or a scan of your account representative’s personal identification.

Do you store any of my verified information?

CauseMatch does not store full SSN information. When the user submits the form, the information is tokenized immediately-- the full details do not pass through our server at any point, and are securely stored by Stripe.

What is required to verify my account?

In the USA usually all that is required is the last four digits of your social security number. In other countries, Stripe generally requires the full identification number and depending on the case, a scan of a government ID. Please see our Connected Account Verification document for more information.

Receiving Donations

Is my country supported?

Supported countries include: United States of America ($USD), United Kingdom (£GBP), Canada ($CAD), Australia ($AUD), and some European Union countries that use the Euro as their official currency (€EUR) as well as Japan and Singapore. Click here for a full list of supported countries.

What currencies are accepted?

We accept over 150 currencies through Stripe.com.

Will my donors get charged any fees?

No, never. Other sites might charge your donors without you knowing it, but we would never do that. Donors are charged only the amount they choose to donate to you and that's it.

We raised money offline, can it be listed on our campaign?

Yes. Simply select 'Add Offline Donation' inside of your CauseMatch Dashboard to add money you received offline to your campaign total. No payment is actually made, and the donation will be marked as an 'Offline Donation' on your campaign.

Can donors give privately?

Of course. Donors can simply check a box to keep their donations hidden from public view. However, the Campaign Organizer will always know who the donor is.

How do I get my money?

Donations will be sent to your bank account on a rolling basis by Stripe.com. Campaigns using UPay will have the funds deposited immediately into your bank account. It is also possible to have CauseMatch transfer you the funds at the end of the campaign. Usually we require 14 business days processing if we need to wire the funds directly.

Can people give on a monthly basis?

This feature is still in beta. Please speak with your campaign manager about this option.

What about taxes and stuff?

Unfortunately, we're unable to provide specific tax advice since everyone's situation is different. Additionally, only donations made to a legally registered non-profit or charity may be considered eligible for donors to claim as a tax deduction. Again, every situation is different so please consult with a tax professional in your area.

Australia, Canada, Denmark, Finland, France, Ireland, Norway, Sweden, United Kingdom, United States, Austria (BETA), Belgium (BETA), Germany (BETA), Italy (BETA), Japan (BETA), Luxembourg (BETA), Netherlands (BETA), Portugal (BETA), Singapore (BETA), Spain (BETA).

What You Get

  • Creative production support
  • Expert fundraising coaching and guidance
  • Gamified matching grant campaign page
  • Mobile-Friendly Campaigns
  • Flexible or ALL OR NOTHING campaign
  • Strategy and Campaign Execution Assistance

HIDDEN FEE ALERT! Sites claiming to charge only 2.9% on your campaign actually charge you on your matching funds and not just the crowdfunded money! And those saying they are ‘100% Free’ will charge your donors up to 15% and you'll still need to pay 3% for processing. CauseMatch will never charge your donors anything.

CauseMatch 5%
(included coaching
+ creative support)

+ Stripe = 7.9% 2.9% + 30 cents +30 cents per donation

Connected Account Verification:

What is needed to verify my account?

The minimum information needed to send transfers must be provided to Stripe by the platform within seven days, or after processing a couple of thousand US dollars (or equivalent) in charges—whichever comes first. This information includes:

  • The business type (individual or company)
  • Full name of the individual or company representative
  • Date of birth of the individual or company representative
  • Address of the individual or business

If this isn’t completed, Stripe temporarily pauses charge creation until the information has been provided. After 21 days, Stripe refunds any charges created.

Once the managed account has received transfers totaling more than couple of thousand US dollars (or equivalent), Stripe requests any additional verification information that is still required. If Stripe cannot verify the account with the information provided after transferring another few thousand US dollars (or equivalent), transfers for that managed account are temporarily paused until the issue is resolved.

Why do I need to upload a scan or photo of my passport or driver’s license?

One of the primary reasons we can get users up and running so quickly is our rather unique registration process. When signing up for a Stripe Connected Account, we use the information you enter to verify both your organization and the person signing up for the Stripe account. This is because part of our responsibilities to our financial partners involves verifying your identity and confirming the legitimacy of your business. In some cases, we may need to collect a bit more information from you to ensure we can continue making transfers to your bank account.

In order to get you fully up and running with your Stripe account, we may request that you provide a scan or photograph of a government-issued photo ID.

Why do you need my date of birth and Social Security number (or other personal identification number)?

Stripe, our credit card payment processor, also helps us disburse funds to you. Any organization that sends funds to individuals, businesses, etc., is required to collect and verify information about people, known as “Know Your Customer” (or KYC) checks. To perform these checks, Stripe needs to gather certain information so they can verify your identity. Stripe first attempts to verify you off of the minimum requested information (legal name, date of birth (DOB), and last 4 of your Social Security Number (SSN)). For abroad accounts Stripe may require the full identification number.

Why is Stripe asking for my full SSN?

Sometimes Stripe needs to collect a little more information about a customer to fulfill these KYC checks, which is why they ask for your full SSN and government issued ID. We unfortunately don't know why verification might not have happened right away for you. One quick thing you can do is double check that all the information you've provided is entered exactly as it is with the IRS and Social Security Administration. If you notice any errors, please contact our Customer Happiness team for assistance.